NEW Sweet Potato Wraps from BFree Foods

BFree Foods, an innovator in the wheat and gluten-free bread product category, has announced the launch of its new Sweet Potato Wraps, one of the first and only wraps of its kind in the United States. Like the rest of BFree’s products, the new wrap is free from gluten, wheat, dairy, eggs, nuts and soy, making it safe for people with food allergies and other dietary restrictions.

Beginning in March, BFree’s brand new offering will be available at King Sooper locations throughout Colorado, making them the perfect addition to school lunchboxes and spring entertaining [UPDATE: 5/24/07 all orders have been put on hold until further notice]. Featuring high-quality, non-GMO ingredients such as pea protein and brown rice flour, these savory wraps contain no added sugar and are a nutritious alternative to conventional bread products. They’re also packed with vitamin E, an antioxidant proven to reduce cholesterol and protect against cancer and other diseases.


In addition to being high fiber and low fat, BFree Sweet Potato Wraps are only 100 calories per wrap and completely vegan, meaning sweet potato lovers can enjoy their favorite flavor without the extra carbs or sugar that often go along with it. Plus, BFree’s wraps won’t disintegrate, crack or crumble when you roll and stuff them.


“Because sweet potatoes are rich in so many important vitamins and minerals, they have become quite popular among health-conscious consumers, both within the U.S. and around the world,” says Nathan Fisher, VP of sales at BFree Foods. “We’re excited to launch a sweet potato product that most shoppers haven’t tried yet and also make it accessible for people with dietary restrictions like celiac disease and other food intolerances.”


BFree Sweet Potato Wraps are now available in King Sooper stores in Colorado for an SRP of $5.49- 6.99, and online at For more information, please visit


About BFree Foods

Based out of Dublin, Ireland and manufacturing for the U.S. market in Montebello, California, BFree Foods is an innovator in the wheat and gluten-free bread product category. Passionately dedicated to providing exceptional taste, nutrition profiles and performance, BFree’s wraps, rolls, bread loaves, bagels, pita breads and hot dog buns maintain the texture of traditional bread products but are free from gluten, wheat, dairy, egg, nuts and soy. All BFree products are allergen and vegan-friendly, low-fat and high-fiber, making them ideal for health-conscious consumers across the globe. For additional information, visit or find the brand on Facebook, Twitter, Instagram and YouTube.

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